I’m sure that everyone in the Philippines has already heard about The Gaming House. It’s an upcoming reality show by Tier One Entertainment, the talent and esports agency backed by popular cosplayer Alodia Gosiengfiao.
Now, Tier One has announced that The Gaming House has partnered with big name brands in the Philippines, how exciting!
About The Gaming House
For those unaware, The Gaming House is basically a gamer/streamer version of the popular TV show Big Brother. Or Pinoy Big Brother in the Philippines, haha! The goal is for Tier One Entertainment to find the next biggest gaming talent in the country.
The show also aims to bridge the gap between mainstream media and gaming. Given that the Philippines is now already more open to the gaming industry, with all our esports events and orgs, it probably seems like the best time to have a reality show centered on gamers, haha!
Official Brand Partners
According to The Gaming House, the show will be sponsored by very big brands in the Philippines. Presented by Grab, some of the other official partners include:
- ABS-CBN, the official media partner of the show where episodes will air on Kapamilya Online Live and iWantTFC.
- Warner Music, their official music partner.
- Acer Predator, for the show’s official gaming setups and peripherals.
- Smart, the telco that will provide connectivity to the entire show
- Mountain Dew, the official drink of gamers
Some of the other brands involved in the show are Condura, IKEA, Peculiar, Madhouse Design, Arcanum, and B Coffee. These partners helped in creating the show’s streaming rooms, lounge areas, and more. So hopefully we see their contributions when The Gaming House premieres its first episode soon.
“We cannot stress how honored we are to have this many trusted brands believe in our vision, especially with a show concept as experimental as this. When we started Tier One I said brands who didn’t pay attention to the digital shift would be left behind. But with The Gaming House, it’s clear that the best brands are paying close attention to the video game industry these days.” – Tryke Gutierrez, CEO