The Pokémon Company is celebrating 30 years in the industry this 2026, and Asia is getting a full lineup of Pokemon-themed events and initiatives! Read on to find out what to expect!
Pokemon Celebrates 30th Anniversary in Asia

The first initiative fans can expect from the anniversary celebrations is “PokéXciting!”
PokéXciting! will bring large-scale celebrations to five cities across Asia, namely Kuala Lumpur, Taipei, Singapore, Manila, Bangkok, Jakarta, and Hong Kong, with each city set to host its own unique Pokémon experience as part of the anniversary festivities.
Mr. Susumu Fukunaga, Corporate Officer of The Pokémon Company stated, “This celebration is a tribute to everyone who has journeyed with us over the decades. Whether you are a current Trainer or a longtime fan returning to the world of Pokémon, we invite you to join us for this milestone experience. Of course, we’re also thrilled to bring the world of Pokémon to new fans in the Asian region. Therefore, we hope that this event creates a wonderful opportunity for people who are not yet familiar with Pokémon to discover it for the first-time.”
“We are pleased to bring to you a dedicated website to officially connect to our fans in Asia for each celebration in the seven cities. We hope everyone can look forward to the celebration together.”
Visit Official 30th Anniversary Site for More Info

If you want to learn more about the activities, the “Pokémon Asia 30th Anniversary Official Site” is currently available in multiple languages such as English, Traditional Chinese, Thai and Indonesian languages.
Visitors to the website can expect to see familiar faces such as their favourite starter Pokémon from different generations, adorning the website with party-like decorations and upbeat vibes.
Other than major news announcements, visitors can also take a trip down memory lane to understand and discover Pokémon’s original history and storylines. For the Philippines, this is the official website.
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